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AMERICAN SUZUKI
MOTOR CORPORATION
Aerio FAQs
Q: What does the name Aerio mean?
A: The Aerio name implies aerodynamics, smooth shapes and styling, while
the Aerio SX proudly proclaims its sport crossover nature.
Q: What is the Aerio's primary target market?
A: Our research points to growing families and single adults. However,
dealer input suggests the Aerio also will appeal to couples and youth
wanting to make a personal style statement.
Q: Does Suzuki expect this car to bring a new/different customer to Suzuki
showrooms? If so, whom?
A: Yes. We expect it to appeal to the urban utility market wanting to
make a significant design statement. This emerging category consists of
practical drivers who also want the design, performance and interior and
exterior amenities necessary to have more fun with their vehicles.
Q: Why is Suzuki introducing both sedan and sport crossover models?
A: The exterior and interior configurations of the Aerio and Aerio SX
have been engineered to fit a variety of passenger and cargo needs, resulting
in two vehicles for any lifestyle.
Q: What are the differences between the sedan and sport crossover models?
Will the target markets differ?
A: The Aerio sedan offers practical small car owners a new level of performance,
affordability and interior and exterior features. The Aerio SX expands
the equation with a breakout new vehicle that is part sedan, part versatile
cargo and passenger hauler and all sporty, stylish fun. Both models appeal
to value-conscious buyers wanting to get the most from their small cars.
Q: What are the significant features of the Aerio? Does it offer AWD?
A: It offers one of the most powerful standard engines in the small car
class as well as distinctive aerodynamic styling and interior and exterior
features not typically found in this class. All-wheel-drive versions of
the Aerio and Aerio SX will be available in September 2002, when weather
dictates.
Q: What are the available colors of the new car?
A: White Pearl, Black Onyx, Racy Red, Cosmic Blue Metallic, Silky Silver
Metallic, and Brilliant Yellow for the Aerio SX; and White Pearl, Black
Onyx, Racy Red, Cosmic Blue Metallic, Silky Silver Metallic, and Cool
Beige Metallic for the Aerio Sedan
Q: Where is the Aerio produced?
A: At the Suzuki Kosai assembly plant in Japan.
Q: Will the Aerio replace the Esteem?
A: The Esteem will be discontinued at the end of 2002 model year.
Q: What is the price of the Aerio?
A: Continuing Suzuki's tradition for maximum consumer value, the amenity-laden
Aerio Sedan LX and Aerio SX models will offer an MSRP under the $18,000
small car price threshold. The MSRP for the well-equipped Aerio Sedan
S is well below $15,000.
Q: What is the Aerio's main competition?
A: We expect the Aerio to compete with the Honda Civic, Toyota Corolla,
Ford Focus, Mazda Protégé and Nissan Sentra.
Q: What is the Aerio SX's main competition?
A: We expect the Aerio SX to compete with the Ford Focus Wagon, Mazda
Protégé 5 and, potentially, the Toyota Matrix and Pontiac
Vibe.
Q: What will set the Aerio apart from its competitors?
A: The blending of performance, high-level standard features, styling
and affordability in the same vehicle.
Q: Are there any special safety features?
A: Aerio and Aerio SX safety features include:
- Reinforced uni-body structure with four cross members designed to
control impact during a side collision;
- A, B and C posts built out of high-tensile steel that reinforce the
passenger compartment for additional protection;
- Front and rear crumple zones and side impact beams for added protection;
and,
- Front seatbelts with pretensioners that activate when the second-generation
front airbags are deployed. ABS is available on the Aerio GS and Aerio
SX.
Child-safety features include LATCH child seat tether anchors and rear-door
child safety locks. All Suzuki vehicles meet all applicable U.S. government
safety regulations.
Q: Are there any special child safety features?
A: Child safety features include the LATCH child-restraint system, child
seat tether anchors and rear-door child safety locks.
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